WHO Director denounces global marketing of “unhealthy products” in World Health Assembly opening speech. On 18 May, Dr. Margaret Chan, the Director General of WHO, spoke at the opening of the sixty-eight Session of the World Health Assembly, in Geneva, Switzerland. During her speech she denounced the marketing of “unhealthy products”, a major contributor - according to her - to the increase of Non-Communicable Diseases (NCDs), which is the main driver of premature death globally.